Advanced Commerce
Looking for the best online merchandising and product discovery platform to support your business goals? Advanced Commerce offers high‑performance site search, online merchandising, and real‑time personalisation designed for ecommerce retailers.
Talk to us about whether Advanced Commerce is the right fit for your business.
About Advanced Commerce
Advanced Commerce is a UK‑based technology company that delivers an enterprise‑grade online merchandising platform called GrapheneHC, which brings together site search, visual merchandising, and personalisation in one interface. The platform’s API‑first design supports fast performance, scalability, and flexible deployment across existing ecommerce environments.
The platform is built specifically for ecommerce retailers seeking more control over how products are presented and discovered on their sites, helping them tailor online shopping experiences for different customer types and improve engagement. Advanced Commerce emphasises usability for merchandisers and seamless integration with existing commerce systems.
Why businesses choose Advanced Commerce
Advanced Commerce is selected by businesses that require flexible, merchandiser‑centric control over product discovery and personalised shopping experiences. It supports:
- Online merchandising tools that let teams define product prioritisation strategies and deployment rules.
- Site search capabilities with intelligent result handling to reduce null searches and enhance discovery.
- Real‑time personalisation that triggers tailored experiences based on onsite behaviours.
- Headless, API‑first architecture designed for fast performance and integration flexibility.
- Cloud‑based, scalable infrastructure to support retailers during peak traffic and growth.
These features allow businesses to deliver personalised, faster shopping experiences that can increase engagement, conversion, and average order value.
Notable clients (where publicly available testimonials exist) include Boxraw among others referenced in client stories.
Rixxo as your Advanced Commerce implementation partner
We help businesses select the best eCommerce platform based on their unique business needs, which are mapped against the Rixxo Impact Framework. Our structured platform selection discovery process is designed to evaluate how platforms like Advanced Commerce align with operational, technical, and commercial requirements.
If Advanced Commerce is identified as the best solution, we provide platform planning, integration consultancy, and strategic employee and customer adoption support to facilitate successful implementation.
Not sure if Advanced Commerce is the best platform for your business?
Choosing the best eCommerce platform isn’t about picking the biggest name, it’s about finding the one that fits your goals, systems, and growth plans.
Our Platform Selection service helps you cut through the noise with expert guidance, a proven framework, and a clear strategy.
FAQs
There is no single "best" platform, only the one that best fits your business needs, people, and processes. Traditional platform selection focuses on features rather than solving real business challenges. We take a needs-driven approach, ensuring that platform selection is based on how well it aligns with your workflows, goals, and growth strategy, not just on a checklist of features.
Our Platform Selection Service helps businesses like yours evaluate options using a data-driven, structured framework.
Choosing the best platform isn’t just about features; it’s about how well the platform aligns with your business needs, processes, and people. Many businesses fall into the trap of selecting a platform based on a feature checklist without considering how it integrates into their workflows or solves their specific challenges.
Our Platform Selection Service helps businesses evaluate their requirements, assess platform capabilities, and make informed decisions supporting long-term growth and efficiency.
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